After Prada 'Sandal Scandal', Indian Brands Tap Heritage Pride - New India Abroad

 

Following the Prada 'sandal scandal', Indian brands are witnessing a surge in demand for traditional footwear like Kolhapuri sandals. New India Abroad reports that local artisans and footwear sellers are leveraging nationalist pride and cultural heritage to revive this centuries-old craft. The controversy began when Prada showcased designs resembling Kolhapuris in Milan without crediting their 12th-century Indian origins. In response, Indian sellers have highlighted the rich legacy and craftsmanship of these ethnic slippers, fueling a wave of support and increased sales. This moment is turning into an opportunity for Indian businesses to reclaim their narrative and promote indigenous products on global platforms.

For more information

Visit us :   https://www.newindiaabroad.com/english/business/after-prada-sandal-scandal-indian-brands-tap-heritage-pride-to-boost-sales

 

 

Comments

Post a Comment

Popular posts from this blog

U.S. Set to Lose 15,000 International Students Next Year | India Abroad

Image
  According to recent forecasts, the U.S. may see a drop of over 15,000 international students in 2026, impacting universities and the economy. Visa delays, rising costs, and global competition are key factors driving this trend. New India Abroad reports growing interest among Indian students in alternative destinations like Canada, Australia, and the UK. This shift could reshape global education patterns and reduce the U.S.'s share in international student enrollment.
Read more

New India Abroad: Telling the Global Story of Latest NRI News

Image
 Across continents and cultures, the Indian diaspora is making waves — and New India Abroad is your front-row seat to it all. We bring you the latest NRI news from every corner of the world, spotlighting the triumphs, challenges, and voices of Non-Resident Indians who are shaping the future beyond borders. Our mission is to connect the global Indian community through journalism that matters. From business breakthroughs and policy updates to cultural celebrations and immigration news, we cover what mainstream media often misses. At New India Abroad, NRIs are not a footnote — they’re the headline. Whether it’s an inspiring success story from an Indian-American entrepreneur, visa reform updates in Europe, or a community initiative in the Middle East, our content is curated to keep you informed and engaged. We dive deep into the issues that impact NRIs — be it legal matters, remittance trends, investment opportunities, or educational developments — offering context and clarity every ...
Read more

Trump Inauguration – A Moment of Global Significance | New India Abroad

Image
  The Trump Inauguration marked a pivotal moment not only in American history but also in global politics. Held on January 20, 2017, the inauguration of Donald J. Trump as the 45th President of the United States attracted worldwide attention and sparked discussions across diverse communities, including the vibrant Indian American diaspora. At New India Abroad, we explore the broader impact of this event on U.S.-India relations, immigration policies, and economic opportunities for Indian Americans. The Trump Inauguration was characterized by a promise to "Make America Great Again," with a focus on economic nationalism, stricter immigration policies, and a shift in international alliances. For Indian Americans, this presented both challenges and opportunities. While changes to H1-B visa regulations raised concerns among tech professionals, others found encouragement in Trump’s pro-business stance and focus on deregulation. It provided extensive coverage of the inauguration,...
Read more